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Feedback Patterns

Problem

Gathering user opinions, feelings, or experiences is essential for improving products, services, or systems, but it must be done in an effective and user-friendly way.

Solution

Adopt a set of patterns that address different facets of feedback collection, tailoring the approach based on the specific context and forces at play.

Context

In any situation where input from users, customers, or stakeholders is needed to understand preferences, satisfaction levels, or areas for improvement.

Forces

  • Diversity of Responses: People have varied preferences for giving feedback; some prefer structured questions, while others want open-ended options.

  • Complexity of Analysis: The method of collection must align with the ability to analyze the feedback meaningfully.

  • Engagement Level Required: Different methods may require different levels of user engagement and time commitment.

  • Sensitivity of Information: The nature of the information may require particular care in how it is collected and handled.

Binary Choice, Multiple Choice, Ratings Scale, Open Text, Emotion Spectrum

Examples

  • Survey design for product feedback
  • interview strategies for user research
  • online feedback forms for website usability