Ratings Scale
Problem
Desire to quantify an aspect of the user’s experience or opinion.
Solution
Present a question that can be answered using a numerical scale, usually from 1 to 5 or 1 to 10.
Context
When understanding the degree of satisfaction, agreement, or another quantifiable aspect is important.
Forces
- Quantification of subjective experience
- Simplicity for respondents
- Interpretation based on scale